Affichage des articles dont le libellé est Tumblr. Afficher tous les articles
Affichage des articles dont le libellé est Tumblr. Afficher tous les articles
dimanche 6 mai 2012
What’s America’s Most Engaging Social Network? You’ll Be Surprised
Tagged users visited an average of 18 times each during March according to ComScore, second only to Facebook’s average of 36 visits per vistor. And each time a Tagged user visited the site, he or she stuck around for 12.1 minutes — which trailed only Tumblr (14.7 minutes) and beat out Facebook (10.9 minutes).
Tagged co-founder and CEO Greg Tseng says he’s happy about ComScore’s March data, but that his company has been among America’s most engaging social networks for about a year now. The secret to Tagged’s success? A pivot Tseng and co-founder Johann Schleier-Smith made around the beginning of 2008.
The longtime friends started Tagged in 2004, at the time angling it to be a Facebook-like social network for high schoolers. Eventually, however, Facebook expanded beyond a closed college network and allowed anyone over the age of 12 to join.
“We took a hard look and decided we weren’t going to win,” Tseng says. “But we had found out a lot of our users were actually using Tagged to meet new people, so that led us to pivot into a new space called ‘social discovery,’ where people use sites to make new social relationships.”
As opposed to sites like Facebook, where people primarily organize and maintain relationships established offline, Tagged functions mostly as a portal to meet new people online for romance or simply friendship. The site’s algorithms encourage users to connect based on shared interests, tastes and hobbies.
Tseng says Tagged’s 10 million core monthly active users form an average of 100 million new connections per month. The site has been profitable since 2008, and over the past year tripled its staff to a current count of more than 170.
With social discovery as a whole seen by many to be a rising tide, Tseng believes Tagged’s success will continue to grow.
“If I look out at the next five or 10 years, I really see social discovery as big as social networking — in some sense I think you can think of social discovery as the engine for social networking,” he says, referencing Dunbar’s number, which theorizes that humans can maintain an average of 150 connections at a time.
“Facebook is the place where you maintain your current 150,” he says. “And Tagged will be the place where you refresh that 150.”
Do you think social discovery is the next big thing? Let us know in the comments.
10:09 0
lundi 30 avril 2012
8 Professional Tumblr Themes for Your Small Business
When it comes to your small business website, image is everything.
How you present your company on the digital sphere is important, and as we've learned recently, people are searching for the word "Tumblr" more than "blog." The micro-blogging site has become a more serious platform for brands, whether it's to show brand character,
offer a peek behind the scenes, or just to update customers on the
latest from their storefront. But with so many social media sites to
juggle for your business, why add a Tumblr to the mix?Tumblr has carved a niche for itself in embracing a more graphic and design-oriented aesthetic, which is a plus for your company if you're looking to distinguish yourself in a more meaningful way than you can through a generic Facebook Page. You should also keep in mind that there are more than 50 million blogs on Tumblr. That's a lot of people who could be looking at your site.
The best place to start is simply setting up a Tumblr. After that, selecting a theme will help your site stand apart and look more professional. If you don't have the budget for a custom theme, there are plenty of great free ones to choose from in Tumblr's theme garden. Try to choose one that works with your brand and the utility goals of the blog. For example, if you're looking to inform customers about what's happening within the company, you'd be better off with a classic blog format. However, if you're looking for something more visual, a pinboard style theme might be a better option.
Feeling a little in over your head? We rounded up eight classic, professional Tumblr themes that will work for your small business:
1. Simple Things
This theme is a basic option for a business owner who wants a simple site, but also desires a more modern look.
2. Natural Elegance
By going with a darker background, text and images stand out, and your site looks sleek and contemporary. This theme is used best when you're taking a graphical approach to your Tumblr.
3. Simplify
The name of this theme says it all: simple. This is a great option for a business owner who is just looking for the very basics.
4. The Atlantic
This theme, stylized after popular news magazine The Atlantic, gives your site a newsy feel that's professional and customizable. It's a good option for businesses with more text-based posts, such as keeping customers up to date on the latest from your company.
5. Art She Said
This theme has a nice italic font that makes text stand out, and its clean, classic look will make your business' site look pretty sharp.
6. c/c/c/ theme
This theme is elegant, classic, with a simple pretty font.
7. Content Focus 1.1
What's great about this theme is the fact that it has more than 60 interchangeable options for its appearance. You can switch fonts, colors and layout to match your company's branding.
8. Brickway
This theme lets you customize colors and the social buttons at the top give it a highly professional accent.
08:56 0
lundi 2 avril 2012
Tumblr Adds Facebook Timeline Integration
The social blog announced today that sharing posts to Facebook would get “a billion times” easier. Tumblr posts now appear on your Facebook Timeline, News Feed and Ticker when you chose “send to Facebook.” Tumblr likes and replies will appear on Facebook, as well.
Tumblr users can adjust their blog settings to share posts on their Timelines. If you already have your Tumblr linked to Facebook, you’ll be get a notification that says, “We’ve improved Facebook sharing. Upgrade now.”
Your Tumblr posts will now be grouped together on Timeline — just like Spotify songs, Pinterest pins and Foursquare checkins — making Timelines easier to navigate.
2. Kinley Lite
Kinley Lite uses a very similar pinboard layout, as well as a similar color and font style.
6. Cargo
Cargo has the same mosaic asthetic as your Pinterest board, but it's a little more minimalist.
7. Canvas
This example includes text, however, it's still the same board-like layout. This theme also includes the infinite scroll option.
9. Photo Stack
When you hover over the scattered stack of photos, the theme organizes into a neatly arranged board.
18:22 0
mercredi 28 mars 2012
Tumblr Hits 20 Billion Total Posts
Tumblr has hit a major milestone — 20 billion posts — a huge increase from the 12 billion posts figure it reached in November.
“Forgot to make a big deal of this earlier, but Tumblr crossed the 20-billion-post mark Monday night,” said a tweet from the official Tumblr account, with a link to Tumblr’s About page, which sports a counter showing the total number of Tumblr posts.
Currently, the number sits at more than 20 billion posts, 51 million of which were created today. Tumblr currently has more than 49.7 million total blogs and is due to hit the 50 million milestone any day now.
The rapid rise of Tumblr in the past year has been nothing short of amazing. In June 2011, Tumblr announced it had more blogs than WordPress.com — more than 20 million. It took less than nine months for Tumblr to double that number.
For comparison, WordPress powers more than 72 million blogs, about half of which are hosted on WordPress.com.
The simplicity and ease of use of Tumblr on one hand and similarity to microblogging services such as Twitter on the other, have apparently hit the right spot with a large number of users. One thing Tumblr still lacks is a viable business plan — despite significant funding.
From
the creator: "I decided there is not enough internet space devoted to
pictures of cats trying to fit into anything they can, so I have
graciously decided to take on this challenge."
We thank you.
As far as "collections of contorted cats" go, this is particularly fine one.
You'll get nothing but whiskers and win by following The Kitten Covers.
With images of "girls and cats, cats in soft focus, cats on film and dream cats" you're sure to find something Pin-worthy here.
A GIF-based blog slaving to "make the internet a better place."
“Forgot to make a big deal of this earlier, but Tumblr crossed the 20-billion-post mark Monday night,” said a tweet from the official Tumblr account, with a link to Tumblr’s About page, which sports a counter showing the total number of Tumblr posts.
Currently, the number sits at more than 20 billion posts, 51 million of which were created today. Tumblr currently has more than 49.7 million total blogs and is due to hit the 50 million milestone any day now.
The rapid rise of Tumblr in the past year has been nothing short of amazing. In June 2011, Tumblr announced it had more blogs than WordPress.com — more than 20 million. It took less than nine months for Tumblr to double that number.
For comparison, WordPress powers more than 72 million blogs, about half of which are hosted on WordPress.com.
The simplicity and ease of use of Tumblr on one hand and similarity to microblogging services such as Twitter on the other, have apparently hit the right spot with a large number of users. One thing Tumblr still lacks is a viable business plan — despite significant funding.
25 Outstanding Kitty-Themed Tumblrs [LOTS OF CATS]
We thank you.
4. Dream Cats
5. GIF Cat
"Where literature has whiskers and pointy ears." You'll find plenty of vintage pics of literary types and their feline friends.
"Dedicated
to removing Garfield from the Garfield comic strips in order to reveal
the existential angst of a certain young Mr. Jon Arbuckle," Garfield Minus Garfield is surreal and funny.
11. Review of My Cat
This
blog contains reader "reviews" of their cats, rating them on
appearance, sociability, usefulness, huggability and a final, overall
grade.
"You've always pretended they weren't watching you get it on. You've always been wrong."
Even if you don't know who Ron Swanson is, you should get some laughs here.
15. Barely Feral
Barely Feral says it answers the question "what if there was a porn site designed by cats for cats?"
It's an X-rated answer, so adult-only click-throughs, please.
It's an X-rated answer, so adult-only click-throughs, please.
17. Stoned Cats
Drugs are bad. If you're not convinced, check out what they have reduced these poor animals to.
This blog shares the "pain" of cats getting in the way of your laptop/iPad/iMac, etc.
20. Celebrity Pussy
As "your premier source for celebrities with cats," Celebrity Pussy
is both a fabulous online image library and we to like imagine, a
constant source of disappointment from, ahem, certain Google users
Lest we forget the important work done by cat scientists during the Sixties.
24. Cats in Ties
There's a joke somewhere about "The Long Tail," but we'll just say this is splendidly niche.
25. The Cat Scan
Finally, our favorite cat-themed Tumblr is the glorious The Cat Scan.
It is probably responsible for a large percentage of cat scratches in recent years as kitty-owners try and persuade their recalcitrant pets to sit still on a humming, flashing box of evil long enough to be scanned.
Those that succeed -- we salute you!
It is probably responsible for a large percentage of cat scratches in recent years as kitty-owners try and persuade their recalcitrant pets to sit still on a humming, flashing box of evil long enough to be scanned.
Those that succeed -- we salute you!
09:20 0
mercredi 15 février 2012
A History of the Business of Social Media
Social media has come a long way since it's humble beginnings over 30
years ago. This infographic gives us a short history of the many
innovative companies that have helped shape the environment that we so
heavily rely on to communicate and also takes a look at some of the
business deals behind them. What's next? You decide.
14:07 0
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